Who we are
The team behind Safety Nation
Toby Lewis
Founder & Director
Toby is an Arrawaddi/Gija man from Wyndham in Western Australia’s East Kimberley region, with a background in maritime transshipment and civil works. Deeply connected to the bush, he’s passionate about fishing, hunting, and caring for country. Toby is committed to creating opportunities that bring culture, community, and industry into balance. A proud husband and father, he’s grounded by strong family values and a drive to make a lasting, positive impact.
Farhaad Jhatam
Chief Executive Officer
Farhaad is a driven entrepreneur with deep roots in Western Australia’s resource industry. Known for his hands-on leadership and sharp business insight, he’s built a reputation for getting things done with integrity and purpose.
Having led teams across Australia, Papua New Guinea, and Indonesia, his experience shows both operational depth and a strong commitment to people. His leadership blends strategy with practical execution, creating environments where collaboration and performance thrive.
Ray Woolman
Chief of Operations
Ray is an IT professional specialising in automation, business systems, and data analysis. Focused on efficiency and clarity, he’s driven by a genuine interest in how technology can make work simpler and more effective. His approach is practical and analytical - solving problems, improving systems, and helping teams operate with precision and purpose.
Based in the bush with his young family, Ray’s connection to the land shapes his grounded outlook and steady approach to challenges. Outside of work, he enjoys mountain biking, motorbikes, jiu jitsu, and surfing - activities that reflect his mix of focus, persistence, and curiosity.
Mehdi Salehi
Head of Continuous Improvement
Mehdi is a talented engineer with a sharp eye for detail and a deep commitment to quality. With over 17 years of experience in the energy industry, he’s built a career around ensuring things are done right - from systems and safety to the smallest technical standard. His background in quality control, compliance, and process improvement reflects a passion for precision and reliability that extends well beyond work.
Away from engineering, Mehdi enjoys gaming, robotics, and programming. He values time with his wife and family, grounding his professional discipline with warmth and balance.
What we do
Safety solutions driven by purpose.
Premium Safety Gear
Compliant PPE, workwear, and industrial safety products supplied across Australia.
Custom Branded Workwear
Branded uniforms, embroidery, printing, and custom workwear solutions.
Indigenous Procurement Solutions
Supply Nation registered Indigenous supplier supporting social procurement outcomes.
Safety & Compliance Support
Practical support for safety, procurement, and compliance requirements.
Reliable National Supply
Responsive sourcing, fast turnaround, and dependable fulfilment nationwide.
Second Chance Initiative
Creating meaningful employment pathways through second chance opportunities.
Why we do it
Safety Nation was built on the belief that good businesses should do more than move products. They should create opportunity, strengthen communities, and leave a positive impact behind them.
We operate in industries that rely on hardworking people - mining, construction, infrastructure, transport, and industrial services. Many of those industries also contain people trying to rebuild their lives, gain stability, or secure a genuine second chance. We believe employment, accountability, and opportunity are some of the most powerful tools for long-term change.
That belief sits at the centre of our Second Chance Initiative.
Through this initiative, Safety Nation is committed to creating practical employment pathways and meaningful opportunities for people who may have faced barriers to work, including those seeking a fresh start and a chance to rebuild through stable employment and responsibility.
Our goal is not charity-driven branding or token commitments. It is about building a commercially strong business that creates real-world outcomes alongside reliable service, quality products, and operational performance.
As a Supply Nation registered Indigenous business, we also recognise the broader role procurement can play in generating social value and strengthening participation within Australian industry.
Every order, partnership, and project contributes to something larger than supply alone - creating safer worksites, stronger communities, and genuine long-term opportunity.
Our commitment to you
Our focus is simple - provide outstanding service, reliable supply, and real support for every customer we work with.